Branding is how a freelancer presents themselves visually, and that includes the colors and fonts they use across their website, proposals, and social media. Many freelancers make quick decisions on these things early on, only to realize later that the look does not match the kind of clients they want to attract. For example, very bright or clashing colors can feel unprofessional, and certain fonts can make your work look dated or hard to read. What color choices or font styles do you see freelancers use that tend to hurt their image more than help it?