Ask Is going viral actually good for a business or does it just bring people who will never buy?

[Brajet]

Going viral can bring a huge number of views and attract attention very quickly. The problem is that many of those viewers may only be interested in a single post and never return. Businesses usually benefit more when attention turns into loyal followers, customers, or long-term interest. Viral success can be useful, but it does not always lead to sales. Do you think businesses place too much value on viral content compared to steady growth?

 

[Luna Logics]

Many businesses put too much focus on going viral, even though steady growth often delivers better long-term results. A viral post can create a temporary spike in attention, but consistent, valuable content is more likely to build trust, attract the right audience, and generate repeat customers. The real goal should be turning attention into lasting relationships rather than chasing views alone.

 

[Anthony Joshua]

Going viral can be great for getting attention, but it doesn't always bring the right audience. A video might get millions of views from people who have no interest in the product or service. I think it is better to attract people who are likely to become customers than to chase big numbers that don't lead to sales.