Meridian
Gold
- DOLLAR$
- $19,574.44
This debate has been going on for years and most evidence points to it being more myth than fact. Major platforms have said publicly that using approved third party tools does not hurt reach. The confusion likely started because people would schedule posts and then not come back to engage with comments, which can hurt performance because engagement signals matter. The tool is rarely the problem. Do you think the rumor about scheduling tools reducing reach will ever fully go away or will it keep circling the internet?