When should I stop competing on price completely?

[Btaliat]

In freelancing, there is a need to know the appropriate time to know where to stop competing for price. When you are targeting wrong customers, for instance, you don't need to be competing for price. You need to make sure that you are focusing on the right customers that know your value. Also, there are sometimes that you just need to leave price issue alone, and focus on more of building brands. When you are a brand, price issue become easier to negotiate