Ask What should a business do if leads are coming in but not converting to customers?

[Meridian]

This usually means the leads are interested but something is stopping them from taking the next step toward buying. It could be slow follow up, unclear pricing, or a lack of personal communication that makes leads lose interest over time. Looking closely at how fast a business responds and what information is given at each stage can reveal where people are dropping off. Fixing that gap often brings a real improvement. What usually causes interested leads to stop before becoming paying customers?