Ask What do you do when a client wants the tone or voice of your work to match another freelancer they have worked with before?

[Edward22]

It is common for clients to come with strong opinions about how they want content or creative work to feel, sometimes based on what a previous freelancer produced for them. This can put you in a position where you are trying to match someone else's style instead of developing your own approach for the project. I believe this can limit the quality of the work and also creates confusion about what the client actually wants. How do you redirect a client toward describing what they need in terms of goals or outcomes rather than asking you to replicate another person's approach?