- DOLLAR$
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I've been working on Google Display Network campaigns and started paying more attention to ad placements.
I tried running ads across broad categories and specific websites to see where the traffic performs better. Some placements brought in decent clicks while others barely moved the needle.
I also experimented with excluding certain placements that didn't convert well. The data helped me narrow down where my ads get the most engagement. It's interesting to see how much difference placement can make in overall results.
What's your process for testing different placements in Google Display Network?
I tried running ads across broad categories and specific websites to see where the traffic performs better. Some placements brought in decent clicks while others barely moved the needle.
I also experimented with excluding certain placements that didn't convert well. The data helped me narrow down where my ads get the most engagement. It's interesting to see how much difference placement can make in overall results.
What's your process for testing different placements in Google Display Network?
