Ask Should I add testimonials on the homepage or a separate page?

[Newman]

Put testimonials on your homepage because that is where most new visitors land first and they need immediate proof that you deliver results. Seeing real feedback from happy customers builds trust right away before someone explores the rest of your site. You can also create a separate dedicated page with more detailed stories for people who want to read deeper into customer experiences. Having both options works well since the homepage gives a quick confidence boost while the testimonials page provides thorough evidence. Choose your strongest and most specific testimonials for the homepage rather than generic praise. What do you think makes a testimonial actually convincing to readers?

 

[Edward22]

Put some testimonials on your homepage and save the rest for a separate page. Your homepage should have three to five strong testimonials that quickly show visitors you're trustworthy. These should be short and powerful ones that highlight your main benefits. Then create a dedicated testimonials page with many more reviews for people who want to dig deeper before buying.

 

[Daniel084]

Homepage testimonials work better because most visitors never click to other pages. People decide within seconds if they trust your site or not. If they have to hunt for testimonials on a separate page, many won't bother. Put your best reviews right on the homepage where everyone will see them.

 

[Brendan]

A separate testimonials page looks more professional when you have many reviews to show. If you put twenty testimonials on your homepage, it becomes too long and cluttered. But a dedicated page organized by category or service type lets visitors find reviews relevant to what they're interested in.

 

[Anthony Joshua]

A separate testimonials page looks more professional when you have many reviews to show. If you put twenty testimonials on your homepage, it becomes too long and cluttered. But a dedicated page organized by category or service type lets visitors find reviews relevant to what they're interested in.

Yes. You can include video testimonials, detailed case studies, and before-after examples without making your homepage messy. Just make sure you link to this page clearly from your main menu so people can find it easily.

 

[Kimivegas]

Testimonials are a great form of social proof, that go a long way towards creating a website that converts into signups for your service or product.

Showing company logos is a nice first step (better than nothing, for sure) but you can earn the user's trust and confidence much much more with some real testimonials from those customers. Because let's face it - anyone can put some company logos on their landing page (yes, people fake this).