Ask How do you present audit findings to a client in a way that makes sense?

Brajet

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The best approach is to avoid dumping raw data on the client. Instead, group your findings into what is working, what needs fixing, and what to prioritize first. Use simple language and avoid jargon. For example, instead of saying the site has poor crawlability, say that search engines are having trouble reading the site properly. A short slide deck or a one-page summary works better than a long report most clients will not finish reading. How do you think audit findings should be presented to a client in a way that actually makes sense to them?
 

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