Ask How can I search for a new freelance client online?

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I'm struggling to find freelance clients online. I don't know where to look or how to start.

Should I join job platforms, or is social media better? I see people getting clients, but I don't know what works.

Do I need a website, or can I just send messages to businesses? I also don't know how to approach potential clients without sounding desperate.

Some say cold emailing works, but I don't know what to write. Are there any tricks to make clients trust me faster?

If you've found clients online, how did you do it?
 

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