Ask How can a brand new account with zero following compete with established accounts in the same niche?

New accounts tend to do better when they go narrower instead of trying to cover everything. Focusing on a very specific angle within a niche makes it easier to stand out and attract a loyal audience faster. Engaging genuinely in the comments of bigger accounts, replying to everyone who comments on your posts, and connecting with other small accounts in the same space all help build early momentum. Established accounts often lose that personal touch over time, which is something a new account can use to its advantage. How much of a disadvantage is starting with zero followers in a competitive niche?
 

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