Ask Does staying on one topic really help an account grow faster or is that overstated?

[Newman]

Staying on one topic can help people quickly understand what an account is about. When followers know what to expect, they are more likely to keep coming back for future posts. It can also help social media platforms show the content to people who like that subject. Still, some accounts grow well by covering a few related topics instead of only one. The real question may be how closely those topics connect. Do you think topic focus is still as important as many marketers claim?