Ask Does content with real numbers and data perform better than content that is purely opinion based?

[Brajet]

Content backed by real numbers tends to build more trust because it gives people something concrete to hold on to. Saying "email marketing has a high return" is easy to ignore, but saying "email marketing returns around 36 dollars for every dollar spent" makes people stop and think. That said, pure opinion content can also do very well when the person sharing it has credibility or when the topic sparks debate. Both types have their place depending on the goal. What do you think makes people more likely to believe and share a piece of content?