Social media platforms use algorithms that decide how many people see each post based on how much engagement it gets. If your recent posts did not get many likes, comments, or shares, the platform assumes the content is not interesting and shows it to fewer people. This creates a cycle where low engagement leads to less reach, which makes it harder to get engagement. Platforms also keep updating their algorithms, so what worked six months ago may not work the same way today. What do you think is the hardest part about keeping reach stable over time?