Ask What should a business do when a competitor copies its marketing strategy almost exactly?

Newman

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Seeing a competitor copy your approach can feel frustrating, especially after putting in the work to build something original. Some businesses respond by improving their strategy even further to stay ahead, while others choose to ignore it completely. Reacting with anger rarely helps, but staying still is not always the right choice either. Finding the balance between the two seems important here. What do you think is the smartest way to respond when this happens?
 

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