Ask What should a brand do when its email list grows but no one opens the emails?

[Newman]

When people stop opening emails, it usually means the messages are not useful to them. You should stop sending the same boring updates and try asking what your readers actually want to see. Maybe the subject lines are not interesting enough to get a click. You could also try sending fewer emails that contain better information for your audience. Is it better to have a smaller list of people who actually read your messages every week?