Meridian
Gold
- DOLLAR$
- $14,332.75
Bounce rate means the percentage of people who land on a website and leave without clicking anything or visiting another page. Digital marketing brings people to the site, but if the page is slow, confusing, or does not match what the ad promised, visitors leave fast. So if a campaign drives traffic but the bounce rate stays high, the problem is usually on the website side, not the ad. Good digital marketing pays attention to what happens after the click, not just getting the click in the first place. What do you think causes people to leave a website so quickly?