Ask What is the career ceiling for someone who stays a specialist in one area of digital marketing?

[Brajet]

Staying in one area is not a bad thing, but there is a limit to how far it can take you. A specialist can earn well and stay in demand, especially if they are very good at what they do. But the highest-paying roles, like marketing director or agency owner, usually require a broader understanding of how different channels work together. So if your goal is to lead teams or run a business, you will eventually need to expand your knowledge. How much do you think specializing limits someone's long-term growth in digital marketing?