What do you do when a client says, "Your price is too high"?

[Btaliat]

It is not uncommon to hear that from clients. They do believe that the price is high. You don't need to reduce your price except truly your price is high. You just need to be transparent. Let them know the reason why it is expensive. Explain the ROI to them. If they are not convinced, you can then reduce the scope for them. You must not accept to do offers except it pays you more.