Daniel084
Platinum
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- $21,484.13
When running DOI sweepstake campaigns, targeting plays a big role. These types of offers usually attract users looking for something free or rewarding. A good starting point is to target broad interest categories like mobile users, discount seekers, or contest lovers. It's also helpful to focus on users in tier 2 or tier 3 countries where engagement rates are usually higher for sweepstakes. For better results, test age groups and devices to see where the conversions are coming from. Many times, Android users convert better for such offers. Avoid being too narrow in the beginning; start broad and then narrow down based on what performs best. Also, try targeting users during certain times of the day when they're more active online. After collecting enough data, optimize based on what you find. What kind of audience targeting do you think works well for these campaigns?