Ask What's the best day of the week to run sweepstake push campaigns?

[Daniel084]

Sweepstake push campaigns often get better engagement during weekends or on Fridays. This is usually when people are more relaxed, scrolling on their phones, and open to trying their luck. Many are at home, not rushing through work, and have time to click on offers. But the start of the week, especially Monday, can also perform well in some geos where people look for quick wins or distractions. Midweek sometimes feels slower because people are focused on tasks. To find the best day, it helps to test different days and check which one gives the most clicks and conversions. Campaign timing also depends on the offer type and the habits of the audience in that geo. There may not be a single perfect day for everyone, but weekends often show good signs. It would be interesting to know if others here have seen better results on different days.

 

[Meridian]

Usually, Tuesdays, Wednesdays, or Thursdays work best. People are over the Monday grind but not yet checked out for the weekend, so they're more likely to actually pay attention and join in. Mondays can be a drag 'cause everyone's busy catching up, and Fridays? People are already in weekend mode. Also, mid-week there's less noise online, so your campaign stands out more and can thus, gain more traction in general

 

[Felix😎]

Sweepstake campaigns tend to perform best on weekends, especially Saturdays, when people have more time to explore offers. Early in the week, like Mondays, can also be effective since users are catching up on notifications and browsing after the weekend. The ideal day may vary depending on your audience's behavior, so testing across multiple days and tracking results is the best way to determine what works for your specific campaign.

 

[Anthony Joshua]

In my experience, weekends tend to perform better for sweepstake push campaigns. People usually have more free time on Saturday and Sunday to check notifications and engage with offers. But midweek, like Wednesday or Thursday, can also bring decent results if your audience is active and your creatives are strong. It's worth testing a few days to see when your specific target responds the most. Don't just assume weekends will always win.