This is something many marketers avoid saying because they do not want to lose the client. But the truth is, if the product has real problems, no amount of marketing will fix that. Good marketing can bring people in, but if the product disappoints them, they will not come back or recommend it. Being honest with a client is part of doing your job well. Do you think marketers have a responsibility to raise product issues with clients?
Ask Should a marketer ever tell a client that the product itself is the reason marketing is not working?
- Thread starter Brajet
- Start date
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