Many people think SEO is losing power because social platforms keep growing, but search is still where people go when they want exact answers. Someone who types a question on Google is usually looking for something clear, so showing up there can bring steady traffic. Social posts can bring quick attention, but they disappear fast, while good SEO stays useful for a long time. Most brands now mix both so they don't depend on one source. Do you think search will stay strong as more people spend time on social platforms?