Some industries pay much more because the value of each customer is much higher. For example, a company selling expensive services may earn far more from one customer than a company selling low cost products. Because of this, businesses compete harder for attention and drive advertising prices higher. Competition also plays a major role when many companies target the same audience. In your opinion, should advertising costs be seen mainly as a reflection of business competition?
Ask Is it true that some industries pay far more for the same ad space than others and why?
- Thread starter Brajet
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