Ask Is consistency really more important than creativity when it comes to long term marketing success?

[Meridian]

Consistency often builds trust over time, since people start recognizing a business simply because they keep showing up again and again. Creativity grabs attention, but without consistency, that attention can fade quickly once the excitement wears off. The best results usually come from combining both, staying visible regularly while still keeping content interesting enough to hold people's attention. One without the other rarely lasts long. Which one do you think matters more for lasting marketing success?