Write your titles like you are telling a friend what the page is about instead of stuffing it with repeated keywords. Put the main topic at the beginning so readers immediately understand what they will learn. For example, instead of "Best Coffee Makers Coffee Maker Reviews Buy Coffee Makers," try "Best Coffee Makers for Small Kitchens in 2025." Include specific details like numbers, years, or locations because these make titles more helpful and clickable. Keep titles under 60 characters so they display fully in search results without getting cut off. Reading your title out loud helps you catch awkward phrasing that sounds robotic. What do you think makes a title actually worth clicking on?