Ask How can a marketer figure out which topics their audience actually cares about?

[Brajet]

The easiest way to understand what an audience cares about is to look at what they already talk about, ask, or complain about online, whether on social media, forums, or comment sections. Paying attention to repeated questions can reveal what people truly want answers to. Surveys and direct feedback also help, since people often say clearly what they want if you simply ask them. Guessing rarely works as well as listening does. What method do you think works best for finding these topics?