Ask How can a company figure out if its content is too technical for its target audience?

[Newman]

Watching how readers respond is usually the clearest sign something is too complicated. High bounce rates, short time spent on a page, or confused questions in comments often point to language that lost people early. Reading the content out loud sometimes reveals sentences that sound fine in writing but confuse when heard. Getting feedback from someone outside the industry can also expose blind spots the writer might miss completely. What signs usually show that content has gone over an audience's head?