Ask Do comment sections actually influence how far a platform pushes a post?

[Meridian]

Comments are one of the strongest signals a platform can get that people care about a post. When someone leaves a comment, they are spending time and effort on your content, which tells the platform it is worth showing to more people. The more back-and-forth conversation happening in the comments, the better. Even replies to comments help. Platforms like Instagram and YouTube treat engagement as a sign of quality. Do you think the comment section gets enough attention from brands when they plan their content?