Giving away free things is one way to attract people, but it is not the only way to build loyalty. People stay loyal to accounts or brands that consistently make them feel something, whether that is informed, entertained, or understood. If someone always learns something useful from your content or feels like the brand gets what they care about, they will keep coming back without needing a freebie every time. Giveaways can bring numbers fast, but they rarely build the kind of audience that truly cares. So do you think free offers attract real loyal followers or just people looking for something free?