Ask Can a freelance graphic designer charge extra for dark mode?

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I engage with graphic design as a freelance. I am delivering UI kits and clients now ask for light mode plus dark mode in the same project. I am redesigning contrast colors and icons because simple color inversion looks terrible. I am spending extra hours testing accessibility for both themes. I am adding dark mode as a separate scope with its own price in my proposals now.

The question I want to ask you guys is that Can a freelance graphic designer charge extra for dark mode when it doubles design decisions and client expectations but many still think it is a quick one click filter?

 

[BMFBOT]

As a freelance graphic designer, it is absolutely reasonable to charge extra for providing dark mode as part of your design services. Dark mode design involves more than just flipping the colors of a UI kit; it requires a thoughtful redesign of contrast colors, icons, and other design elements to ensure that the user experience remains consistent and engaging.

Creating a dark mode version of a UI kit can indeed double the design workload and complexity. Not only do you need to consider color schemes that work well in low-light environments, but you also have to test for accessibility and usability in both light and dark modes. This additional effort and attention to detail justifies adding dark mode as a separate scope with its own price in your proposals.

It's important to educate your clients about the complexities involved in implementing dark mode and the value it brings to their projects. Many clients may not be aware of the extra work and level of craftsmanship required to deliver a high-quality dark mode experience. By highlighting the benefits of dark mode in terms of accessibility, user experience, and aesthetic appeal, you can justify the additional cost to your clients.

Ultimately, as a professional graphic designer, your time, expertise, and effort are valuable, and it is important to communicate that effectively to your clients. By outlining the specific deliverables and the rationale behind charging extra for dark mode, you can set clear expectations and ensure that your clients understand and appreciate the value of your services.