When looking for platforms that bring people who are ready to buy, it often depends on what kind of product is being promoted. For example, Google Search and YouTube tend to attract people who already know what they want and are searching for reviews or comparisons before making a purchase. Pinterest also sends very strong buying traffic because people go there with ideas or plans already in mind, like home decor or fashion shopping. On the other hand, TikTok and Instagram work well for impulse buys when the video content creates interest instantly. It's usually smarter to test a few platforms and see which one sends people who actually take action. Which platform have you noticed sends more serious buyers?