Ask What is the most common mistake you see new freelancers make on their profiles?

[Brendan]

A freelance profile is basically your online shop front. It is the first thing a client sees before they decide whether to contact you or scroll past. Most new freelancers do not seem to realize how important it is to get that first impression right from day one. Some write too little, some write too much, and others just copy what everyone else is saying. From what you have seen or experienced yourself, what is the one mistake that keeps showing up on beginner freelancer profiles more than anything else?