Ask What Is The Best Day For Email Marketing?

[Verseau]

If you have familiar with email Marketing you will know that open rate and bounce rate are the two biggest headache before anyone who is engaging in email Marketing.

You might have lots of freebies seekers come into your mailing lists. And the effect is that they will not open your sent emails after they have gotten what they came for.

This usually have effect on email marketing campaign as it leads to high bounce rate and low open rate. Someone suggested that there are some certain days in which there is higher open rate. So I want to ask that which of the day is the best for sending emails to achieve high click through rate and open rate

 

[Newman]

There is no doubt that bounce rate and open rate are one of the real issues faced by email marketers, but it doesn't mean that the issue can be solved by choosing a particular day for sending mails to the audience. In fact, there is no day that users cannot send emails. In order to reduce the bounce rate, mails can be sent to the right audience with the right CTAs, that will compel them to open those emails.

 

[Anthony Joshua]

I feel the best day for email marketing is usually midweek—Tuesday, Wednesday, or Thursday—because subscribers are more likely to read emails during their regular work routine. Mondays can be hectic catching up, and Fridays people often focus on wrapping up tasks or leave early. Weekends sometimes work if your audience is consumer-focused, but testing different days for your own list is the most reliable way to know.

 

[Newman]

Some people have believed that weekends is the best day. During this time, most people are always less busy. They must have come back from works. And they will be at their leisure time when they are just scrolling pass their phones. During this time, make sure you send captivating newsletter