Google Search Console is a free tool that helps website owners see how their pages appear in search results. It shows which keywords bring visitors from search engines and how often the pages are clicked. Affiliate marketers use this information to understand what topics attract traffic. For example, if a page appears for a certain keyword but gets few clicks, the title or description might need improvement. The tool also reports problems like broken pages or indexing issues. How do affiliate sites usually use this data to improve their search traffic?