It's a good idea to have different multiple streams of traffic source in case if one is not working, the other once will cover for it. Most times I often confuse native ads with search ads. I'm trying to understand the difference between native ads and search ads. I know they're both used for advertising, but how do they actually work differently?
I want to ask that are native ads more for brand awareness while search ads target immediate intent? I'd love to hear from anyone who's used both, let know what were the main differences in performance, and when would you recommend using one over the other?
I want to ask that are native ads more for brand awareness while search ads target immediate intent? I'd love to hear from anyone who's used both, let know what were the main differences in performance, and when would you recommend using one over the other?
