I am a little unsure about this side of my store. I check my reports often and I notice customer feedback that doesn't always match the numbers. The complaints seem to rise when returns take longer.
I manage a growing e-commerce shop and I recently tracked my return timelines. I measured how long it takes from the first request to the final refund. I compared cases with different carriers and logged customer responses after completion.
The delays stood out clearly, and some reviews reflected frustration. I still can't measure the full effect on loyalty.
What impact do inefficient return logistics have on customer satisfaction?
I manage a growing e-commerce shop and I recently tracked my return timelines. I measured how long it takes from the first request to the final refund. I compared cases with different carriers and logged customer responses after completion.
The delays stood out clearly, and some reviews reflected frustration. I still can't measure the full effect on loyalty.
What impact do inefficient return logistics have on customer satisfaction?