- DOLLAR$
- $13,600.72
I've been running campaigns on Taboola and Outbrain for a while now, trying to get my cost per click down.
At first, I focused on testing different creatives to see which ones grabbed attention without overspending. Some ads performed well while others quickly drained the budget.
I also experimented with targeting options and bid adjustments. Narrowing down the audience helped control costs in some cases. I tried tweaking landing pages to improve conversion rates, hoping that would indirectly lower CPC.
What are your go-to strategies for reducing CPC on Taboola or Outbrain?
At first, I focused on testing different creatives to see which ones grabbed attention without overspending. Some ads performed well while others quickly drained the budget.
I also experimented with targeting options and bid adjustments. Narrowing down the audience helped control costs in some cases. I tried tweaking landing pages to improve conversion rates, hoping that would indirectly lower CPC.
What are your go-to strategies for reducing CPC on Taboola or Outbrain?