Daniel084
Platinum
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When running push ads, there are some important metrics you should always check. First is the click-through rate, which shows how many people click your ad compared to how many saw it. A low click rate might mean your headline or image isn't catchy enough. Then comes the conversion rate. This tells you how many clicks turned into actions like sales or signups. If you have lots of clicks but no conversions, your landing page might need work. Also, keep an eye on the cost per conversion, so you know if your ad spend is bringing in a profit. Other useful numbers include the return on ad spend and how long users stay on your landing page. Watching these will help you improve your results over time. What other metrics do you think are important?