Ask What are the best lead generation tactics for a membership site?

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I want to grow my membership site, but I don't know how to attract new leads. I see other sites offering free trials, lead magnets, and ads, but I don't know which method works best. I want to ask if I use social media, email lists, or something else? I don't want to waste time on strategies that don't bring in real members. I need simple, effective ways to get more sign-ups and grow my community. What are the best lead generation tactics for a membership site?