Ask Should Snapchat influencers focus more on gaining followers or keeping existing ones?

SuperAffiliateX

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$21,378.62
Hey everyone, I have to admit I'm a little unsure about my direction here. I've been working to build my Snapchat following and have seen some ups and downs. I spend time posting stories and trying to make them interesting for people who already follow me.

When I watch my stats, I notice new followers join in while some long-time viewers seem to drift away. I keep posting and interacting, not really sure which matters more.

Has anyone else struggled with this? Should Snapchat influencers focus more on gaining followers or keeping existing ones?
 

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