Ask Should multi-device user tracking be integrated into BMF.io affiliate program?

[Meridian]

People switch between phones, tablets, and laptops all the time, so tracking across devices helps capture the full customer journey. This means affiliates get credited fairly when a user clicks a link on one device but buys on another. It can boost trust and motivation among affiliates since their efforts are properly rewarded. Plus, it improves data accuracy, making marketing insights more reliable. On the downside, it might add some complexity to the setup and potentially raise privacy concerns if not handled carefully.

 

[Dean101]

Adding multi-device tracking to BMF.io's affiliate program sounds like a smart move. Right now, if someone clicks a link on their phone but buys on their laptop, the affiliate might not get credit. Tracking across devices would fix that and give a clearer picture of what's actually working. It could also help BMF.io fine-tune marketing. Sure, it's a bit tricky to set up and privacy matters, but done right, it makes the program fairer and more attractive for affiliates.