Ask Should I tell subscribers how often I plan to email them?

[Newman]

Letting subscribers know how often you'll email them is usually a smart move. It sets clear expectations and helps prevent unsubscribes from people who feel overwhelmed. When readers understand your schedule, like once a week or twice a month, they can decide if that pace fits them. It also shows transparency, which builds trust between you and your audience. Sudden changes in frequency, especially sending too many at once, can cause confusion or irritation. Clear communication about your timing helps maintain interest without crossing boundaries. Do you think most people prefer knowing the email schedule in advance or discovering it naturally over time?

 

[Dean101]

It sets expectations, reduces surprises, and helps you build trust right from the start. People feel better about signing up when they know what they're getting into, and it also keeps you accountable so you don't accidentally overwhelm their inbox. You don't have to promise something super strict; even a simple I'll email you once a week or a couple times a month is enough. When subscribers know your rhythm, they're more likely to stick around and actually read what you send.

 

[Brajet]

Totally! Letting your subscribers know how often you'll email them is a super easy way to keep things chill and trustworthy. Nobody likes getting surprise emails all the time. Just being upfront shows you respect their time, and they're more likely to stick around. You don't need to overthink it