Ask Should I share competitors' content sometimes?

[Newman]

Sharing content from competitors shows your audience that you care more about providing value than just promoting yourself constantly. This builds credibility because people see you as someone who curates the best information rather than pretending you have all the answers. It also opens doors for relationships with those competitors, which can lead to collaboration opportunities down the road. Only share their content when it genuinely helps your audience and adds something your own posts have not covered yet. Add your own thoughts or commentary when you share so people still see your unique perspective. What do you think about learning from competitors instead of viewing them as enemies?

 

[Dean101]

Sharing it just shows you're confident and not weirdly territorial. It tells your audience, Hey, I care about giving you good stuff, not just pushing my own content 24/7. That actually builds more trust. Plus, it makes you look plugged in. Like you actually know what's happening in your industry instead of pretending no one else exists. Just don't overdo it. You're not their marketing team. Add your take when you share

 

[Anthony Joshua]

It feels a bit risky to do it too often because people might start wondering why they should follow your page if you keep sending them elsewhere. A better way is to share it only when it matches your topic and you can still add your own short view or explanation.