Ask Should I put prices in my ads or not?

[Newman]

Many people wonder if showing prices inside ads helps or hurts results. Sharing the price can make things easier for people because it lets them know right away if the product fits their budget. This can bring in people who are truly ready to buy. At the same time, leaving the price out can make people click to learn more, especially when you want them to focus on the benefits first. I personally feel it depends on how simple the offer is. If the cost is friendly and easy to explain, showing it can save time. If it needs more explanation, leaving it out might work better. What do you think?

 

[Luna Logics]

Many people wonder if showing prices inside ads helps or hurts results. Sharing the price can make things easier for people because it lets them know right away if the product fits their budget. This can bring in people who are truly ready to buy. At the same time, leaving the price out can make people click to learn more, especially when you want them to focus on the benefits first. I personally feel it depends on how simple the offer is. If the cost is friendly and easy to explain, showing it can save time. If it needs more explanation, leaving it out might work better. What do you think?

It really comes down to the goal of the ad and how your offer is positioned. Showing the price works well when it's competitive or straightforward because it filters out low-intent clicks and attracts more serious buyers. But if the value needs context or explanation, hiding the price can increase curiosity and clicks, giving you a chance to sell the benefits first. In most cases, for simple and low-to-mid priced offers, including the price builds trust and improves lead quality, while for premium or complex offers, it's often better to introduce the value before revealing the cost.