- DOLLAR$
- $15,687.95
Introduction
The Kérastase Salon Affiliate Program is designed to support local salons and hairdressers by linking their clients to Kérastase's premium hair care products through a unique affiliate system. This program encourages customers to shop online using a salon-specific promotional code, which in turn benefits the salon with a commission from each purchase. It is an innovative way to help salons thrive while providing customers access to high-quality, scientifically formulated hair care products.
Commission
Instead of a traditional affiliate commission paid directly to the referrer, the program directs a portion of every sale made with a salon's unique code back to that salon. This model supports small businesses and local stylists financially. Customers also receive a special gift with purchase when using the salon's code, adding value to the shopping experience.
Cookie Duration
The program does not publicly specify a cookie duration, but tracking is managed through the unique salon codes entered at checkout, ensuring accurate attribution of sales to the respective salons.
Pros & Cons
Pros:
- Supports local salons and hairdressers financially
- Customers receive exclusive bonus gifts with purchase
- Promotes premium, science-backed hair care products
- Simple process for customers to support their salon
- Builds stronger relationships between salons and clients
Cons:
- No direct commission for individual affiliates outside salons
- Cookie duration details are not transparent
- Program is limited to salons with registered affiliate codes
Conclusion
The Kérastase Salon Affiliate Program is a unique initiative that benefits both salons and customers by linking product purchases to local businesses. While it differs from typical affiliate programs by channeling commissions to salons rather than individual affiliates, it effectively supports the professional hair care community. For salons, this program offers a valuable revenue stream, and for customers, it provides an easy way to support their stylists while enjoying premium products.