Ask Is on-site push subscription still growing?

[Daniel084]

On-site push subscriptions are still growing, but not as fast as before. Many people are now more careful with what they allow on their browsers, so it's not as easy to get subscriptions like it used to be. But that doesn't mean it's over. If a website gives something useful or interesting, people still click "allow." The key is offering real value, like discounts, updates, or useful tips. Also, clean design and a good message help a lot. Sites with strong traffic can still collect new subscribers daily. It also helps to use soft prompts before the actual browser prompt. While growth may be slower, it is still active, especially on content-heavy or eCommerce sites. It's not a dead channel and can still bring in traffic when used well. What's your view on how subscription rates are changing today?

 

[Felix😎]

From what I've seen, on-site push subscription is still growing as a way to build an engaged audience. More and more websites are offering push notifications to get users to sign up and receive updates. It gives publishers a direct communication channel to their audience, which can be really valuable. Of course, you have to provide value to your subscribers so they don't opt-out. But if you get the strategy right, on-site push can be an effective tool for growing your reach and driving more traffic.

 

[Anthony Joshua]

It looks like on-site push is not dead yet and is still growing slowly. The growth is driven by websites focusing on quality content and proper targeting. Users are more likely to subscribe if they know the messages are useful and not spammy. I have seen some small e-commerce and content sites increase their subscriber lists month after month with push notifications. So it seems that as long as marketers respect user preferences, push subscriptions can still expand.