Cold emailing can work, but most people do it wrong. They send long messages talking about themselves and asking for too much too soon. The emails that actually get replies are short, specific, and show that you genuinely know the person's work. Mention something they wrote or a result they shared. Ask one simple question, not five. People respond when they feel like you respected their time. How well do you think personalisation changes the results of cold emailing?
Ask Is cold emailing people you admire in marketing actually effective?
- Thread starter Meridian
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