The promise of AI in marketing was that it would save time and reduce the pressure of producing content at a fast pace. And for some tasks, it does seem to deliver on that. But many marketers also say they spend a lot of time reviewing, editing, and correcting AI output before it is ready to use. That extra step can eat into the time it was supposed to save. So when you look at your own experience, do you think AI has genuinely made your work lighter, or has it just shifted the workload to a different stage?
Ask Is AI helping marketers save time or creating more work?
- Thread starter Brajet
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