Ask Is a small highly engaged audience actually more valuable than a large passive one?

[Newman]

A small but engaged audience is often more valuable than a large one that barely interacts. If ten thousand people follow you but only a few hundred actually like, comment, or click on your content, that low engagement can signal to the algorithm that your content is not interesting. On the other hand, a smaller audience that regularly engages tells the platform that your content is worth showing to more people. Brands that work with engaged communities also tend to see better conversion rates when they promote products. Do you think engagement rate should matter more than follower count when measuring social media success?